From the change in technology to the trend in the industry, the face of hospitality is changing every day. So if you are going to be a leader in the workforce, you can count on one thing: you must always learn. That’s why we’ve rounded up seven online Hotel Industry Businesses Lessons that can help you get an edge in the competition – without a toll on your schedule.
Also, there are so many unique challenges to working in a hotel, hostel, motel, etc., that you really can’t find anywhere else. However, while it may differ as a particular industry, other businesses can still draw valuable lessons from it.
This article covers some of the most important hotel-related points for entrepreneurs to use when they can run their own businesses.
Keep in mind, inventory can apply to buildings from virtually any enterprise, retail. Moreover, this article will contain only the most basic text.
7 Hotel Industry Businesses Lessons Can Learn
Once you have learned these seven lessons, we highly encourage our industry readers to explore the hotel industry and try to apply as many of the best business strategies as possible from it.
Lesson # 1: Hiring the right people
It sounds very simple, but it is something but – if you want your business to be successful, hire the people who are best suited for it. And really, it seems not only simple but utterly futile. Of course, you’re going to hire the best professionals to work with, right?
Well, it’s a little more complicated than that. You can hire a professional who has the right educational background or employment history, but ask yourself:
- Are they really passionate about what they do?
- Do they honestly like to do their job only in their 100% giving plan?
To learn more about how to properly assess an applicant’s suitability for a role, we look back to 2014. Customer service expert Mika Solomon wrote an article about her approach to hiring the best people for the hotel industry, and she called it the WETCO approach, an acronym that stands for:
- Summer (simple, old-style kindness towards customers)
- Sympathy (other people think, both positive and negative sense )
- Teamwork (Self-Explanatory)
- Conscientiousness (ability to follow orders or customers with a promise)
- Optimism (ability to turn off bad experiences and bounce back)
Each of these points works wonders in the industry, but you can easily apply it anywhere. You can think of WETCO as an extension for soft skills like leadership, adaptability, and communication.
Lesson # 2: Security First
Only one establishment cannot operate if it is not secure. Proper hotel security procedures are a must, with spots 2 star and bottom rank. After all, you want your guests to feel safe. They are spending the night at your hotel, so if they lose their valuables or get hurt in the process, your venture will suffer in more ways than one.
Millions of dollars invested in state-of-the-art security systems of some of the best-rated hotels. In addition, they ensure that every guest feels comfortable and safe in their room. And while many other companies aren’t that big of a security risk, it’s still a good idea to keep an eye on things.
Lesson # 3: Think both global and local
You may have heard of the term Glocalization. Yes, it actually sounds a lot more corporate and artificial, but it’s an essential part of the hundreds of thousands of businesses out there.
For example, you should provide your room selection, catering options, and even a worldwide experience with the convenience of owning a hotel. Your guest from Canada from Cambodia or Cameroon will not feel at home to the same extent as your guest.
So, to attract more outside visitors, globalize your brand a bit by following the latest trends.
In any case, never, under any circumstances, forget about your local customers or your local customs.
What a small, local economy sustains your enterprise on a day-to-day basis. So, always provide that local touch, even with your more globalized options.
Lesson # 4: Communication is the key
Can you imagine how a hotel with poor communication flow between employees is running with and with management?
Can create proper communication or break a business. In fact, an entrepreneur can grow and expand his brand by only ten times the above-average communication skills.
The following communication is folded forward to ensure business owners are aware, i.e. there is enough information flowing between different channels:
- Management and staff
- Management and consumers
- Staff and employees
- Employees and consumers
Lesson # 5: Be an Observer
The two hotels can offer both massage parlors and a spa. In any case, real flowers and potted plants will attract more guests than plastic flowers. This is a small detail, but it can definitely affect how successful you are.
Entrepreneurs who focus on the little things know that extra effort can pay off. Sometimes, it doesn’t have to be a physical thing.
A small gesture like remembering a customer’s name (or nickname) just shows them that you are investing in providing them with a great service. And really, these are the little things that customers remember so much that play perfectly in our next segment.
Lesson # 6: User reviews
Never be afraid to read user reviews both online and in print. A negative review may hurt, but it does provide valuable information about upgrading your service.
What’s more, you can respond positively to the negative feedback and thank the person for letting you know what has changed. This strategy is incredibly effective, it shows the dissatisfied customer that you are willing to take their advice and change. Hotel owners do this all the time, and some of the best owners have to go through a lot of negative reviews.
Lesson #7: Invention
A typical hotel provides the required services, such as food, accommodation, A / C, Wi-Fi, room service, etc.
In any case, hotel owners are committed to providing their customers with innovative, new services to stay ahead of the game. That’s why hotels started hosting spas, gyms, restaurants, and so on. Moreover, many of these establishments have agreements with other businesses in the city.
Guests can find out in advance if there is an event like a concert or a movie game, and the hotel itself can provide transportation there.
Obviously, other businesses will not be the same kind of innovation. Still, if you keep it in your mind, you can offer something creative and new that no other similar establishment offers.
Many people think that the hotel industry has not changed in the last few centuries. In any case, nothing can be further from the truth.
Just like any other business, the hotel industry is constantly innovating. And the more successful it is, the more other businesses can learn from it and improve their position in the global marketplace.